Business & Tech

Could Creve Coeur's Skyline Be In For A Change?

Microsoft announced that it is changing the company's logo.

The Creve Coeur skyline as it were has seen little change in recent years.

Last year, the sale of Smurfit-Stone to a Georgia firm saw the company's logo come down from atop one of the buildings in CityPlace.

Now, another building in the complex could see change to a facade. Not because of a new company, but thanks to a new logo.

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Microsoft announced that for the first time in 25 years, the tecnology company is updating its branding in conjunction with product launches like the Windows 8 and Windows Phone 8.

The new logo, according to the company's blog

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"...has two components: the logotype and the symbol. For the logotype, we are using the Segoe font which is the same font we use in our products as well as our marketing communications. The symbol is important in a world of digital motion (as demonstrated in the video above.) The symbol’s squares of color are intended to express the company’s diverse portfolio of products."

Patch asked a Microsoft public relations spokeswoman if the change would also be seen in corporate settings like the one in Creve Coeur, and when that might happen.

The spokeswoman referred back to the corporate blog, which did not address those questions.

Which logo would you rather see above Microsoft's CityPlace offices? Tell us in the comment section.


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